The Best SEO Firms Practice What They Preach

Written by Nick Stamoulis

One of our employees was at a recent SEO roundtable discussion where an inquiring mind asked “how do you find the best SEO company?” Another member of the discussion replied by saying “look at the company’s SEO. It’s like hiring a personal trainer; you would want to look for someone who was in good shape.”  The truth is the best SEO firms are ones that take the same advice they give to their clients and apply them to their own business.  When going through the hiring process, you will want to make sure the company you hire to help with your online marketing does a good job of marketing themselves.

Here are 3 things to look for when choosing an SEO firm to handle your search engine optimization:

Search Rankings

When you started your preliminary research on SEO firms, you most likely used Google, Bing, or another search engine. Where did the SEO firms you are considering end up on the search engine results page (SERP)? Chances are the best firms are ones who rank as close to number 1 on the page as possible. Just by typing in “SEO firm” or “SEO services” you will be given thousands of choices to choose from. The best SEO firms will stand out in the search rankings. These firms will have optimized their Meta information including the page’s Meta description that serves as the preview of their site in the SERP. If you can’t get a good read on an SEO firm right off the bat from a search engine result, move along.

Web Content

As part of your overall search engine optimizations strategy, your SEO firm is going to recommend that you have good quality content on your website. Just by taking a quick look at a potential firm’s website, look to see what you can gather from each web page. Check to make sure the content is well written and cohesive. If the website is just your standard five-page site with contact information, think twice before pursuing the company any further. A site that ranks well will have multiple pages of great content. Additionally, take a look at the company’s blog to see how often they post blog articles. The best SEO companies will have a blog post go live at least once a day.

Social Signals

Social media activity (also known as social signals) play a large part in a site’s overall SEO. Are your potential SEO firms on the major social media sites such as Facebook, Twitter, and LinkedIn? Can you find links to their social profiles easily on their website? The best SEO firms will not only have multiple social profiles including a Google+ page, they will be actively engaged on multiple platforms posting content on a regular basis. If you hopped on Twitter and found your prospective firm’s Twitter profile but noticed that they haven’t tweeted anything in about a week, you may want to steer clear. You want an SEO firm that can recommend that remain active and engaged on social media, but also set an example on the right types of social engagement.

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"highly recommend Brick Marketing to all of my clients"

“After working with many other SEO firms and not being satisfied I finally was introduced to the Brick Marketing President and Founder, Nick Stamoulis. Nick Stamoulis has educated me about SEO and has provided me with a well rounded SEO package, not only does he offer top quality services he also educates his clients and spends the time to explain everything and their SEO pricing is competitive. I will highly recommend Brick Marketing to all of my clients. Brick Marketing is an A+ for SEO services.”

– Mike Cardella, Integrated Computer Services

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– Mory Creighton, CEO, Pinpoint Laser Systems

"Brick Marketing is levels above all integral part of my team"

“I have formed an invaluable marketing partnership with Brick Marketing. Nick Stamoulis and the rest of the Brick Marketing team are professional, timely, thorough and take time to, not only succeed at the tasks, but also educate myself and my team on the strategies in the process. Since my first encounter working with Brick, I’ve changed organizations and have taken them along with me…they are that good! In my experience in working with many outside agencies who over-promise and under-communicate, I can truly state that Brick Marketing is levels above all others and vested in our relationship. They are not just an SEO consultant, but an integral part of my team. I highly recommend Brick Marketing for any company looking to significantly increase search engine competitiveness and internet presence.​”

– Jodi Murphy, Marketing Director EUXmedia

"Brick Marketing has been a tremendous resource for our business"

“Brick Marketing has been a tremendous resource for our business. Through their expertise with the ever changing world of SEO, our web presence is as strong as ever. Our working relationship with Nick Stamoulis and Danielle Bachini has been outstanding. In collaboration with web designer Chris Roberts, we were also able to develop the perfect responsive website that truly reflects our business. Thank you Brick Marketing!​”

– Ellen Parlee, Parlee Farms

"superior knowledge of marketing on the internet"

“I have had the good fortune to work with SEO expert Nick Stamoulis and his team at Brick Marketing and it was clear form the get go that Nick had superior knowledge of marketing on the internet. The SEO campaign and technical writing that Brick Marketing provides has been impressive, where in the past we struggled to find the high levels of competence in these two skill sets. Were only just beginning with Brick Marketing and look forward to growing with their expert guidance. Thank you Nick Stamoulis and the Brick Marketing team!”

– Craig Raubenheimer, President, Roan Solutions, Inc.

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– Jeff Nicholson, President Freely Creative, Inc. /

"traffic has increased over 80% year-over-year"

“When we started working with Brick Marketing, we had just been subjected to a Google algorithm update and our websites both took substantial hits to traffic. Within a few months, Brick has taken both of our websites to pre-algorithm traffic and conversion levels, and for the CallFinder site, the traffic has increased over 80% year-over-year. Their expertise in SEO, responsive design, and content marketing helped us turn the situation around, and we could not be happier with the results we’ve seen in just our first four months of working with them. The team we work with at Brick Marketing is always available for off-the-cuff consultations and are at the ready to provide recommendations and suggestions to improve our site’s appearance and performance. They are truly a hands-on partner, which is immensely valuable to our business.​”

– Jeanne Landau, Director of Marketing |

"Brick Marketing is "solid" when it comes to support for SEO marketing advice"

“I had been impressed for a long time with the content that Brick Marketing was sharing in their informative blog posts and articles. I chatted with Nick Stamoulis a couple times and decided that he was the expert I wanted to work with. I have worked with Brick Marketing for about six months and they have helped us resolve several SEO related issues pertaining to our website. Our account rep is always just an email away with answers to any questions I have and suggestions for how we can improve what we’re doing. Brick Marketing is “solid” when it comes to support for SEO marketing advice. I definitely recommend them if you want to feel more secure about how your website is performing in searches and have the confidence that everything being done to improve your rank is white hat and legit.”

– Paul Rarick,

"dependable, professional SEO company"

“Brick Marketing has been a dependable, professional SEO company that has helped us get results. In the last 6 months of using their services, visits to our website have increased by almost 30%. Our dedicated SEO Specialist was pleasant to deal with. Her suggestions for articles and press releases were industry specific. Brick Marketing always answered our phone calls and emails within an hour which made us feel valued as a client. I would recommend Brick Marketing to all businesses to handle their SEO needs.”

– JoAnne Loftus, Archival Designs, Inc.

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