Full-Service Customized Digital Advertising (Pay Per Click) Services Include the Following:
Before we discuss your pay per click advertising program, we listen to our clients to discover what their wants and expectations are. This allows us to gain invaluable insight into their goods and services and learn what sets them apart.
You can trust your digital advertising (PPC) campaigns will be managed by an in-house expert on our team.
PPC Keyword Research
We conduct extensive PPC research into which keywords and phrases will provide our clients with the maximum return on their investment.
We identify niche opportunities within your industry in the digital ad marketplace to give you a competitive edge.
PPC Account Organization
We organize the structure of the pay per click account into AD Groups or “groupings” based on the relevancy and similarities of the keywords we have researched for you.
Digital Ad Copywriting
Our team of seasoned writers will put together the copy of your ADs and then refine and polish the content so that each word is carefully chosen and placed with the appropriate call to action or offer.
Landing Page Optimization
Our digital advertising experts will review the landing pages on your website and make any improvement recommendations if needed to help these pages generate more sales or leads.
Digital Advertising Conversion Tracking
We will make sure the conversion tracking is active on your website, prior to campaign launch.
Optimization & Reporting
Based on your specific needs, we will conduct keyword level bid optimization changes and provide you with ongoing reporting and communication as needed.