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Full-service SEO clients can trust Brick Marketing to research a variety of social networking sites in order to establish social media profiles on the most appropriate sites. We don’t just look at the “Big 3” of social network profiles (Facebook, Twitter and LinkedIn) but also at smaller, niche sites that appeal to your target audience. We will help you create and optimize these profiles so they are appealing to both the search engines and your audience.
In order to ensure branding consistency and cohesion, Brick Marketing will develop several business descriptions of varying length that will be used in different social profiles. You will have final approval over these descriptions and Brick Marketing will work with you to make sure that the message in on target. We will also use different sized versions of your company's logo, making it easier for your target audience to readily identify your brand.
Social media profiles created by Brick Marketing can rank on their own in the search engines, helping increase your overall online brand presence. They also allow you to interact with your target audience in a new and personalized way, helping drive pre-targeted traffic over to your site. Social networking profiles are also much more valuable than a few inbound links in the long run. They provide a platform for you to share your unique content, build a loyal community of brand ambassadors and engage with current and potential customers.
Prior to launching any new social profiles for our full-service SEO clients, Brick Marketing will work with you to determine who will be managing the profile on a day-to-day basis. As part of our full service SEO solution, Brick Marketing does offer elements of social media marketing management. However, full-service clients are also welcome to monitor and manage their own profiles in-house if they have the time and staff to do so. We will work with you to determine if it is better to outsource your social media marketing or keep it in-house.
Social media profile creation is just one component of a full-service link building strategy from Brick Marketing.
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