Construction SEO Client Case Study - Feinmann

The SEO Challenge for Brick Marketing

Feinmann Inc. is an award-winning Boston design and build firm that specializes in whole house renovations, room additions, and kitchen/ bath remodels. They offer architectural design and residential construction services and finishes and furnishings to create smart and beautiful spaces. Feinmann Inc. believes that thoughtful and beautiful design, a well-articulated process, superb craftsmanship, responsive service, and respect for the budget of the client is what matters most when it comes to making major home improvements and building construction.

Feinmann Inc. came to Brick Marketing after working with other SEO companies that weren’t able to get them the results that they wanted. Feinmann Inc. was not satisfied with its online presence and wanted to increase website traffic and its organic search engine ranking. They were specifically concerned with increasing local visitors from all of the major search engines.

Brick Marketing SEO Solutions Provided for Feinmann Inc

The Brick Marketing SEO Solution

Nick Stamoulis and the Brick Marketing team took the time to understand the Feinmann Inc. brand to create a customized SEO campaign. It began with reviewing the history of the website and analyzing the competition in the construction industry. Next, extensive keyword research was done to determine which design and build and construction related keywords and phrases would gain the best results. Content recommendations were made to include these keywords and unique meta tags were created for every page of the website. Brick Marketing then developed a white hat SEO link building strategy to improve the Feinmann Inc. brand online and develop search engine trust. Design and build and construction industry related sites including directories, blogs, and association websites were researched to maximize the quality and relevance of links created.

Construction SEO Client Results Achieved by Brick Marketing

While working with Brick Marketing, Feinmann Inc. has seen a significant increase in organic visitors to its website over time. Feinmann Inc. is now positioned in the top 5 for all major keywords targeted and has achieved top ranking for all localized keywords. They have seen a dramatic increase in leads and conversions.

Below is a client testimonial from Feinmann Inc.:

our goal for better presence on the internet has been achieved!

I had worked with at least three other SEO companies before I was introduced to Brick Marketing. But when I met Nick Stamoulis at Brick Marketing, I knew that I was working with an honest and reputable company that would guide me through the world of SEO. In the six months since working with Brick Marketing, our goal for better presence on the internet has been achieved!

- Peter Feinmann, Feinmann, Inc.