Interview with SEO Expert Trond Lyngbø

Written by Nick Stamoulis

Interview with Trond Lyngbø

Recently I had the chance to interview SEO expert Trond Lyngbø. Trond is a marketer, SEO strategist and partner at Metronet As in Oslo, Norway, and a popular columnist at Search Engine Land. Trond is also the author of two books, one on search engine optimization (SEO) and the other about social media marketing and communication. He also blogs for well-known websites such as, and Check out his SEO website where he shares his knowledge and thoughts about SEO, and often gives away online business tips at no charge at all.

Thanks so much to Trond Lyngbø for spending the time to answer all of my questions!

Question: Doing a quick search for your name the first thing I noticed was your Wikipedia page! Most companies would give anything for a single Wikipedia link, how did you manage to get your own page?

Answer from Trond Lyngbø: I believe the best way to get anything posted at Wikipedia is to be objective, without trying to pitch or sell anything. Stick to facts, and nothing but the facts.

Question: Are there any real differences between doing SEO in Norway versus SEO in the US?

Answer from Trond Lyngbø: Broadly speaking, SEO is the same anywhere in the world. But there are some differences in working as an SEO consultant in Norway.

1.) Norway is a smaller country. About 5 million people. There are only a few Norwegian websites. We’re not a high priority for Google. The Knowledge Graph doesn’t even exist in Norway yet. We don’t have many content sharing sites in Norwegian like, Digg or Reddit. Therefore, link opportunities are much lower. It’s true that competition is less fierce (fewer pages competing for target keywords). But that doesn’t make it any easier to outrank competitors, especially if you are in a competitive niche.

2.) The number of indexed pages in the Norwegian language is much lower than English web pages, and so it isn’t difficult to rank for Norwegian keywords. We have numerous dialects in Norway, as well as 3 distinct written languages The client doesn’t want it; they just want to get things fixed. I don’t think SEO consultants per se are against sharing their knowledge. But their clients are not willing to absorb the additional cost, probably because they don’t see the value and need in adopting this approach.

a) Norwegian Bokmål (main language, 85-90 percent of the population use Bokmål as their written language),

b) Norwegian Nynorsk (secondary language) and

c) Samisk (about 30k people)

If you’re a business offering a product or service for a national market, but build a web presence only in Nynorsk because you’re located in a region writing/speaking Nynorsk, you’ll leave money on the table.

Even though the words are quite similar, with only very small differences between Bokmål and Ny Norsk, Google is not very good at finding and understanding user intent and presenting content in other dialects to users. For a business to maximize profits it’s important to reach the target market on Google – and often that means giving up a local dialect to pick the largest opportunity language, which is Norsk Bokmål.

For companies from a small village or county and wishing to preserve their local roots and traditions, it’s a stark choice between that, or going for the money and leaving tradition behind.

3.) Recruiting is difficult/hard: As a Partner at Metronet, one of the leading search agencies in Norway, I’m always interested in signing up the best SEOs available. We keep scanning promising new talent that might qualify for the job with some basic training. But that isn’t easy. It’s quite a challenge, to be honest.

To work as an SEO and to succeed as a consultant, the ideal person will need to be well versed in so many different specialties. In the past, basic skills in web design or development would suffice to succeed as an SEO. But the digital ecosystem has grown more complex and dynamic.

Google has evolved and adapted quickly with the technology explosion, figuring out how we humans use it, and tapping into an endless ocean of opportunities to simplify and enrich our life. Social media and mobile units are just an indicative example of this shift.

Being an SEO consultant has therefore become more complex and dynamic. An SEO consultant in 2013 requires a deep understanding and practical experience in multiple areas. It has become very hard to find good candidates, because we must understand and be able to advise clients about so many things on a continuing basis.

A good technical foundation in web design or web development, databases, traditional marketing strategies and practices, digital analytics, sound business understanding and an analytical approach, good understanding of business finance and the broader economy, knowledge of human psychology and traditional sales, sensitive social antennae and great written and spoken communication skills are just some of the desirable traits an ideal candidate for a junior position would possess.

But this makes it hard to find good candidates.

Question: You made a great argument for educating SEO prospects. Why do you think some SEO providers are reluctant to do so?

Answer from Trond Lyngbø: I think there might be several reasons for that, though I don’t have any concrete evidence. Some reasons could be

1.) Budget: there’s not enough room for it in their limited budget.

2.) The client doesn’t want it; they just want to get things fixed. I don’t think SEO consultants per se are against sharing their knowledge. But their clients are not willing to absorb the additional cost, probably because they don’t see the value and need in adopting this approach.

Looking back, most of my clients who have spent time and shown interest in learning, understanding and gaining knowledge about SEO and search engines have had better results than the ones unwilling to sink time and resources into it. My best tip to every SEO consultant would be to invest enough time – even if you are not paid in billable hours by the client to do so – to make sure your client gets a good basic understanding of what’s to be done, why you’re doing it, and how it’s going to be done. It is also important to talk and report in a language clients understand.

I wrote an article about why I chose to work for free at my personal blog that gets deeper into my thinking about this issue.

Question: What should we as SEO professionals do to counteract the less-than-scrupulous actions of some of our compatriots?

Answer from Trond Lyngbø: There are many myths and lots of misinformation about SEO. Sharing knowledge and insight that dispels them is a good start.

Many marketers and website owners aren’t capable of distinguishing between good and bad SEO. We can help by making sure that they are aware of the risks of bad SEO, and by teaching them that while quick-fixes with temporary results can bring in quick cash, they can make much more money in the long run with professional SEO.

As more buyers become aware of the risks of bad SEO and the benefits of following SEO best practices, I believe the demand for quick fixes will slow down.

Google also has a big responsibility here. I’m often seeing Google ranking typical spam sites with low quality content and bad link profiles that should be easy for Google Penguin to spot and remove. Low quality content still continues to outrank quality content, even many authoritative sites and big brands.

Exact match domains continue to be very effective here too. I’m also seeing Danish content outranking Norwegian content, even for local searches, when I’m looking for local businesses. Google has a long way to go in Norway. The search engine still suffers growing pains, and I hope someone at Google will really take a look at this.

Submitting spam reports doesn’t work. I’ve done that several times over the last few years… but nothing happens and the low quality sites continue to rule the roost. If this continues, it will put Google in a bad light… until this is fixed.

I suspect manual reviews of Norwegian search results from Google’s side are few and far between. It’s time someone shapes up and takes action. It shouldn’t be possible for anyone to launch a “crap hat SEO” campaign with an exact match domain, build a few links and outrank authoritative and qualitative sites with better content that serve users better. But that’s how it is. It’s not an ideal situation for either the search engine or its users. Google shouldn’t allow that.

Question: How can a site owner avoid getting swindled by a SEO con man?

Answer from Trond Lyngbø: 1.) Know what you’re buying. It’s the buyer’s responsibility to stay informed about what you buy. If you don’t understand what you’re planning to buy, don’t buy it. That doesn’t mean you shouldn’t buy SEO unless you’re an SEO expert. What I’m saying is that you should acquire some knowledge about it first.

2.) Research your providers. Ask for references. Talk with their past clients. What did the SEO consultant or companies do?  What results did they achieve? For how long have they been working with them?

3.) Ask someone you trust for feedback. Maybe they know about the company. Or their friends and connections on Facebook or LinkedIn might be able to help.

Question: Why do you think some businesses are still hesitant to believe that SEO can work for them?

Answer from Trond Lyngbø: A lack of knowledge about SEO leads to a shortage of trust in SEO.

For many businesses, SEO is just a small fragment of the marketing mix. Yet myths and misinformation about it abound. In my latest SEO column at Search Engine Land I show how to double, even triple e-commerce revenue with SEO by following simple measures… and communicating them effectively to clients.

Measuring results in terms of money earned is usually better understood than reporting in clicks, rankings and other typical SEO parameters. Clients often don’t understand jargon – but everyone understands money!

SEO can bring any business a very high ROI. Once a company’s management sees that you can give them back $10 for every $1 they invest in you, it becomes easier to build a long-term relationship.

Question: What is the biggest misconception site owners have regarding SEO?

Answer from Trond Lyngbø: I often meet clients who think about SEO as a “quick fix”. They call me after the site is finished, and want me to “install” the SEO. That’s not how it works, but it happens all the time.

I wrote about it and a few other examples in one of my recent SEO columns at Search Engine Land. It’s called “10 Things Most SEO Consultants Hate” , and I think most SEO consultants can relate to the points in it.

My own clients have reported back that this was an educational/informative article that taught them a lot about SEO, and clarified things they hadn’t understood before. After reading it, they have a new perspective on SEO and the importance of SEO for their online business.

Question: How do you evaluate the success of an SEO program?

Answer from Trond Lyngbø: I look at what SEO has done for their sales, revenue and long-term value. Revenue is the keyword here. This is what clients want. And it also helps me, as a consultant.

Once I started reporting results of my SEO efforts in terms of revenue instead of rankings, page views and other SEO-style things, it has become infinitely easier to work with clients. It’s easier to attract more paid work too, because the client now perceives what you’re actually doing for them, and realizes how important you are to their sales and long-term value.

Question: In your opinion, have Penguin 1.0 and 2.0 (and everything in between) made the SERPs better or worse?

Answer from Trond Lyngbø: Google still has a long way to go. Neither Penguin nor Panda updates have been too successful in terms of cleaning up search results. There are still a lot of low quality search results out there, and my personal opinion is that Google haven’t hit this one out of the ballpark. At least, the updates haven’t been quite as successful as any SEO consultant might have hoped for. As I mentioned earlier, this is very starkly visible in Google’s Norwegian search results.

Question: How often should a site owner run an SEO audit to make sure they aren’t in danger of a penalty?

Answer from Trond Lyngbø: Well, it depends on many factors. It depends on things like the site, the niche, the business model and revenue model of the company/site.

From a general perspective I would say that site owners who have a bad gut feeling about something they have done, or are planning to do, should look themselves in the mirror and ask if this is really something they want to be a part of.

Taking risks and doing edgy SEO for quick fixes can easily get you into trouble. It can also make you lose focus, becoming a barrier for business growth. It can put you in a situation where your customers lose trust in you, if/when you get caught.

With that said, not all site owners looking for a site audit is doing it because they have cheated. Most businesses and site owners don’t cheat or seek quick fixes. They are professional people and companies looking for a long-term business, and want to tap into the opportunities at hand, following the rules and focusing on the right things. While this makes for a good beginning, in most cases the client doesn’t have a good enough knowledge or understanding of how SEO works, and doesn’t know how to approach it for the best possible results.

A full and extensive revenue/sales/value-focused site audit, looking into not only the SEO technical and content related stuff, but also other parts of the digital ecosystem and traditional sales and marketing principles, web analytics, conversion rate optimization, information architecture and more, will uncover plenty of value.

Doing this kind of research once will secure most of what you need to know, giving you an overview and plan for what you must do to optimize your site for the best results, and how to avoid penalties or becoming a victim of your competition.

When this is done once, I normally recommend repeating a site audit on a yearly or bi-annual basis (every second year). In the interim, use tools like MOZ, RAVEN, or SearchMetrics to spot weaknesses and opportunities on a weekly or monthly basis.

The challenge many site owners face is that they do all of the work, but don’t know what to do with the information. My best tip to site owners is to hire a consultant for a few hours each month, to work from your location and help you implement what the audit concludes you’ve got to do. This will transfer valuable and important information to your organization and you’ll get way better results in the long run.

Paying a consultant to filter out the noise and draw conclusions for you will help you prioritize what’s important to execute. Your consultant will work side by side with internal staff to make sure you get the most from your opportunities. This will be very cost effective.

I like to do a full audit of the site before spending hours with the staff. In the analysis/audit, I dig into every aspect of SEO and measure and identify possible weaknesses and threats, as well as locate opportunities and areas of improvement for traffic and business growth – all with an emphasis on sales and revenue. While going through this exercise, I learn a lot about the company that makes me a better asset when I get on location and can provide a much higher level of assistance.

So, like I said before, it depends 🙂

Question: Do you think social signals will ever outweigh the value of links in the algorithm?

Answer from Trond Lyngbø: Social signals can be so many things. Again, it depends. Things like “tweets”, “likes” and “+1s” on an article can be a very vague signal. You may have tweeted an article, or liked the article, just because you know the author or think the title looked exiting.

There are many weak spots associated with social signals as a ranking factor. Where I really think social signals will play a big and important role is with Local Search – where reviews and feedback from real people can be used to provide a good quality social signal that Google can actually use for something effective.

Looking at these kinds of social signals, I think they will play a major role in how Google chose to rank local business in search results. Just look at what happened in June when Google launched the local search ad carousel. Local businesses with multiple and higher quality reviews, based on human and social interaction, rose to prominence. This type of social signal will become more important to Google because they are harder to fake.

I don’t think links will be replaced anytime soon, but I expect that we will see more “people-building” than link building in the future.

Question: Can a business succeed in their SEO efforts without investing in social?

Answer from Trond Lyngbø: Once more, it depends on many things. The niche, competition, product, service, business model and more. Broadly speaking, I believe businesses will need to integrate Social Media, PR, SEO and mobile marketing to be able to keep competitors at distance and grow their businesses in 2014 and beyond.

Local searches, especially from mobile, for local businesses and offers are impacted by reviews, ratings, and more. The search results look different if you are on a mobile phone than they do on your desktop.

Because Google knows where you are (GPS) and is able to suggest local business within your reach, it will try to serve you the most appropriate and relevant results first. Without a social and PR system integrated into your SEO strategy, I believe a business will no longer be able to take maximum advantage of their customer base or reach their true potential. Finding a good balance and making sure you exploit synergies wherever possible is a good place to start.

Question: What role do you think author rank will play in the future of SEO?

Answer from Trond Lyngbø: If Google can identify experts within specific topics, and give relevant content provided by these authors a higher ranking than others, it only makes sense to do so. It offers a route to lift up trustworthy authors that are known to provide top-notch content, and makes it harder for other people to “game” Google.

I’ve written about Authorship and Author Rank myself, find it very interesting, and think Google are doing something smart here. Google+, as the base for a lot of what Google are doing, makes it possible for Google to identify ‘authoritative authors’ and include it alongside several other factors to provide a better search result. People like AJ Kohn, Mark Traphagen and Bill Slawski have published a lot of useful information about Author Rank and the future of SEO that is really interesting to study.

Personally, I don’t think it will replace everything else, but will be added as a part of the overall quality improvement process that Google is working on to ensure the best possible search results for users. They are working hard to retain the trust of their users – which is in fact their financial lifeline.

Connect with Trond Lyngbø on on Twitter, Google+ and LinkedIn.


This non-paid interview is designed to give the Brick Marketing audience insights and different perspectives of SEO, link building, social media and web marketing. Past expert interviews include: Ann Handley, Eric Ward, Mike Moran, Andy Beal, and Jordan Kasteler to name a few.

If you would like to be interviewed by the Brick Marketing team please contact Brick Marketing here:

Categorized in:

Like what you've read? Please share this article

Read What Full Service SEO Clients Say About SEO Firm Brick Marketing

"I couldn’t give a stronger recommendation; they are simply great!"

“When we came to Brick Marketing initially, we had a small subset of challenges we didn’t have the bandwidth to tackle in house. Our idea was simply to send out the work and be done with it. A one-shot deal. What we found mid way into the first project, was that Nick Stamoulis and Brick Marketing had a depth of understanding and approach to solving our Search Engine Marketing problems that we had not considered; solutions that dramatically improved our search engine ranking position on terms and improved the overall size of our index listing (by more than 25% in the first two months). In short order we expanded our horizons and enlisted his talents to take on refining and improving ROI on our rather expensive Pay Per Click campaigns, as well as having him consult on microsite projects and blogs. Nick Stamoulis of Brick Marketing helped us understand what works and why, and helping us maintain our dominant position in the SERPs, despite the markets constant resetting and ever-changing drama. I could not have gotten through this year without Brick Marketing’s assistance and advice. I couldn’t give a stronger recommendation; they are simply great!”

– Connie Childrey, DataDirect Technologies

"Brick Marketing has been a tremendous resource for our business"

“Brick Marketing has been a tremendous resource for our business. Through their expertise with the ever changing world of SEO, our web presence is as strong as ever. Our working relationship with Nick Stamoulis and Danielle Bachini has been outstanding. In collaboration with web designer Chris Roberts, we were also able to develop the perfect responsive website that truly reflects our business. Thank you Brick Marketing!​”

– Ellen Parlee, Parlee Farms

"helped propel us forward organically"

“We implemented all the valuable suggestions and together we definitely saw amazing results over time. Other SEO companies may leave you in the dark but Brick Marketing kept us in the loop during the entire time, educating us about ALL the strategies being used that helped propel us forward organically.”

– Maura Statman, Everyone Loves Buttons Inc. ®

"the number of leads generated since partnering with Brick Marketing has increased"

“At Eliassen Group, a key goal of our website is to generate client and candidate leads, which can get a bit complex, given that we’re in multiple lines of business. Members of the Brick Marketing were instrumental in developing SEO strategies for each line of business, and perfectly understood the nuances and subtleties of each of them, developing a set of keywords that they seamlessly placed into our copy, which had been developed using a series of personas. The monthly reporting provided to us clearly reflects tremendous progress since inception, and the number of leads generated since partnering with Brick Marketing has increased materially! We can’t be more appreciative of their personal commitment to us and our success, and “hands on” management of our account. We trust them implicitly, and know that they keep our best interests in mind when managing our account.”

– Tom Hart, Chief Operating Officer Eliassen Group

"our goal for better presence on the internet has been achieved!"

“I had worked with at least three other SEO companies before I was introduced to Brick Marketing. But when I met Nick Stamoulis at Brick Marketing, I knew that I was working with an honest and reputable company that would guide me through the world of SEO. In the six months since working with Brick Marketing, our goal for better presence on the internet has been achieved!”

– Peter Feinmann, Feinmann, Inc.

"Our web traffic overall has risen more than 30%"

“Silvon Software teamed up with Brick Marketing to deploy an SEO strategy that would generate greater visibility for our company within a highly competitive market and drive more prospects to our website as a result. This has included website optimization based on a well thought out keyword strategy, launch of a corporate blog, and the promotion of Silvon content via industry forums and numerous social media sites. In just a few months, Brick Marketing’s efforts has Silvon showing up higher in organic searches. Our web traffic overall has risen more than 30% and continues to grow. We’re seeing consistent month-to-month growth in the amount of organic traffic coming from Google. And, our referral traffic from LinkedIn has been phenomenal — with initial increases as high as 468%! We couldn’t be more pleased with the results that Brick Marketing has achieved so far and highly recommend them as a strategic marketing partner that knows how to put SEO best-practices to work for its clients.”

– Pat Hennel Director, Global Marketing Services, Silvon Software, Inc.

"Brick Marketing has gotten me results"

“I have been working with Brick Marketing for over 4 years now. Brick Marketing sends me the reports every month, but I don’t need to read them. I already know what he does is extremely effective because of all the web requests I get, phone calls from customers when they see their page come up on the first page of Google! I have worked with many other companies that made promises they could not keep. Brick Marketing has gotten me results and that is why I continue to work with them. I don’t have to micro-manage anything they do. I know that they always do what they say they are going to do. If you are looking for an SEO company, I would say, look no further as you have found the one that will do the job right! In addition to doing an excellent job, Nick Stamoulis is a pleasure to work with.”

– Alan Cline, 1-800-PLUMBING

"raised our SEO efforts to a new level"

“When we began searching for an SEO service provider, our team had a limited understanding of what SEO entailed. After interviewing other SEO companies, it was clear from speaking with Nick that Brick Marketing does more than add keywords to your web content. By examining our tradeshow presence, blogging practices and online directory listings, Nick & Danielle have helped us work through company- and industry -specific obstacles to raise our SEO efforts to a new level. Keeping up with algorithm changes and industry trends, Brick Marketing is the perfect partner to ensure your SEO practices continue to be both white hat and impactful.”

– Catie Moyer, Copywriter Charles River Laboratories International, Inc.

"I would recommend Brick Marketing to anyone looking to enhance their online business"

“I have been very pleased with the responsiveness, diligent work efforts and creative ideas Brick Marketing has shown me since we started our organic SEO optimization campaign. My account executive has provided great support and has written relevant and timely articles for our website blog. Her willingness to go above and beyond to achieve the best possible results is very evident. I would recommend Brick Marketing to anyone looking to enhance their online business profile.”

– John V. Donovan, Director of Leasing & Marketing, Devionshire

"went above and beyond to help us with any SEO issues"

“We hired Brick Marketing to manage our SEO, but they ended up also managing our company blog, social media marketing, helped us launch a pay per click advertising campaign, migrated our website to a new domain and so much more! Our SEO Specialist is always quick to respond whenever we had a question and went above and beyond to help us with any SEO issues.”

– Mory Creighton, CEO, Pinpoint Laser Systems

"Our keyword rankings have improved and traffic has increased"

“The Brick Marketing team, was critical to ensuring that our new Web site is optimized to drive maximum traffic. Our keyword rankings have improved and traffic has increased thanks to her assistance and advice. In addition, they executed a strategic link building program that helped further increase Web traffic.”

– Lauren LaFronz, Director of Marketing, enChoice, Inc.

"We’ve seen unbelievable success & owe much of our online lead generation to Brick Marketing’s efforts"

“I didn’t realize how much we were missing from not having an online presence until I started working with the SEO firm Brick Marketing. The Brick Marketing team took the time to guide us through the SEO process and helped bring our company into the online world. We’ve seen unbelievable success with our new website & owe much of our online lead generation to Brick Marketing’s efforts.”

– George Athanasiadis, CEO, Somerset Industries

"delivered a 59% increase in our organic web traffic"

“Initially, when we sought out assistance in SEO, we felt the Brick Marketing SEO offering may be too robust for the needs of our website. In hindsight, I am very glad that we decided their SEO services were worth the investment as they have proved to be an extremely valuable partner. Their tremendous expertise in b2b SEO practices and content strategy has already delivered a 59% increase in our organic web traffic. Brick Marketing has worked in close collaboration with our marketing team, tailoring their efforts to our specific needs as an FDA regulated company to ensure we are putting forward the highest quality content. I look forward to continuing our partnership with the Brick Marketing team to surpass our SEO goals!”

– Brett Prince, Vice President of Marketing Corindus Vascular Robotics

"Brick Marketing uses an ethical, strategic approach to SEO"

“We have worked with a few other SEO firms and consultants in the past, but, by far,
Brick Marketing has been our best experience. They are very knowledgeable about the search engine landscape, and help us respond to what seem like constant changes to the algorithms. They have helped our company correct some of the issues created by prior SEO firms, both in terms of on-site optimization and off-site programs. I appreciate the fact that Brick Marketing uses an ethical, strategic approach to SEO that creates a solid, lasting foundation for the future. They are reliable, responsive, and the quality of their deliverables is top-notch. We are happy we chose to work with them, and I would recommend them to anyone looking to engage a new SEO firm.”

– Bob Bennett, Owner/Manager Bennett Awards

"dependable, professional SEO company"

“Brick Marketing has been a dependable, professional SEO company that has helped us get results. In the last 6 months of using their services, visits to our website have increased by almost 30%. Our dedicated SEO Specialist was pleasant to deal with. Her suggestions for articles and press releases were industry specific. Brick Marketing always answered our phone calls and emails within an hour which made us feel valued as a client. I would recommend Brick Marketing to all businesses to handle their SEO needs.”

– JoAnne Loftus, Archival Designs, Inc.

"traffic has increased over 80% year-over-year"

“When we started working with Brick Marketing, we had just been subjected to a Google algorithm update and our websites both took substantial hits to traffic. Within a few months, Brick has taken both of our websites to pre-algorithm traffic and conversion levels, and for the CallFinder site, the traffic has increased over 80% year-over-year. Their expertise in SEO, responsive design, and content marketing helped us turn the situation around, and we could not be happier with the results we’ve seen in just our first four months of working with them. The team we work with at Brick Marketing is always available for off-the-cuff consultations and are at the ready to provide recommendations and suggestions to improve our site’s appearance and performance. They are truly a hands-on partner, which is immensely valuable to our business.​”

– Jeanne Landau, Director of Marketing |

"cost effective “answer” to creating a viable web presence"

“From the beginning, our new company, AA Global Printing, has provided a superior global service, backed by a solid operations team. What we didn’t have were marketing resources to support the growth of our client base and to build a strong online presence. Fortunately, Brick Marketing has given us a structured website development process/solution and a cost effective “answer” to creating a viable web presence. Moreover, our account rep has been a professional and knowledgeable resource at every turn. Thanks to Nick Stamoulis and the Brick Marketing team, AA Global Printing is marketing with all the right tools ranging from SEO, strong content, a weekly blog, and easy site navigation for our visitors.”

– Adam Gould – Cofounder, AA Global Printing

"highly recommend Brick Marketing to all of my clients"

“After working with many other SEO firms and not being satisfied I finally was introduced to the Brick Marketing President and Founder, Nick Stamoulis. Nick Stamoulis has educated me about SEO and has provided me with a well rounded SEO package, not only does he offer top quality services he also educates his clients and spends the time to explain everything and their SEO pricing is competitive. I will highly recommend Brick Marketing to all of my clients. Brick Marketing is an A+ for SEO services.”

– Mike Cardella, Integrated Computer Services

"Brick’s SEO strategy has leveled the playing field"

“Brick Marketing’s well researched SEO strategy has provided Fishman Corporation with visibility and excellent leads over the past year. Fishman Corporation competes in a niche industrial segment that has been dominated by one corporate conglomerate for 50 years; we were specifically looking for a Marketing partner that understood how to leverage SEO and social media to gain us visibility. We wanted to compete on the same level as the corporate giant. Brick Marketing has done this for us. We routinely show up high in organic searches, our web traffic has doubled and the leads that come in are well targeted. Brick’s SEO strategy has leveled the playing field; now the Davids’ can be as visible as the Goliaiths.”

– Scott Beebe President, Fishman Corporation

"Brick Marketing is rock solid and essential in building a strong marketing foundation."

“Brick Marketing is extremely valuable for feedback and advice in many aspects of marketing, not just SEO and I look forward to continuing to work with them over the long term to continually improve our business and increase sales. That’s what it’s all about. Just like their name implies, Brick Marketing is rock solid and essential in building a strong marketing foundation.”

– Jeff Nicholson, President Freely Creative, Inc. /

"Love working with the team at Brick Marketing!"

“Love working with the team at Brick Marketing! They are always available to answer my questions and assist with any concerns. I am very impressed with their thoroughness and ability to stay organized. Their passion and energy is always shown during conversations on our account.”

– Corey Savage, CEO, Suncoast Identification Solutions, LLC

"our website's manual penalty action was successfully revoked"

“Brick Marketing impressed us from the get-go with their enthusiasm, know-how and commitment to upstanding SEO techniques. They were communicative, responsive and transparent throughout, detailing an extensive game plan and delivering on every count. Thanks to effective collaboration and their meticulous methodology, our website’s manual penalty action was successfully revoked.”

– Laura J Lowe, Marketing Manager EMDAT

"Brick Marketing is "solid" when it comes to support for SEO marketing advice"

“I had been impressed for a long time with the content that Brick Marketing was sharing in their informative blog posts and articles. I chatted with Nick Stamoulis a couple times and decided that he was the expert I wanted to work with. I have worked with Brick Marketing for about six months and they have helped us resolve several SEO related issues pertaining to our website. Our account rep is always just an email away with answers to any questions I have and suggestions for how we can improve what we’re doing. Brick Marketing is “solid” when it comes to support for SEO marketing advice. I definitely recommend them if you want to feel more secure about how your website is performing in searches and have the confidence that everything being done to improve your rank is white hat and legit.”

– Paul Rarick,

"Brick Marketing is levels above all integral part of my team"

“I have formed an invaluable marketing partnership with Brick Marketing. Nick Stamoulis and the rest of the Brick Marketing team are professional, timely, thorough and take time to, not only succeed at the tasks, but also educate myself and my team on the strategies in the process. Since my first encounter working with Brick, I’ve changed organizations and have taken them along with me…they are that good! In my experience in working with many outside agencies who over-promise and under-communicate, I can truly state that Brick Marketing is levels above all others and vested in our relationship. They are not just an SEO consultant, but an integral part of my team. I highly recommend Brick Marketing for any company looking to significantly increase search engine competitiveness and internet presence.​”

– Jodi Murphy, Marketing Director EUXmedia

"superior knowledge of marketing on the internet"

“I have had the good fortune to work with SEO expert Nick Stamoulis and his team at Brick Marketing and it was clear form the get go that Nick had superior knowledge of marketing on the internet. The SEO campaign and technical writing that Brick Marketing provides has been impressive, where in the past we struggled to find the high levels of competence in these two skill sets. Were only just beginning with Brick Marketing and look forward to growing with their expert guidance. Thank you Nick Stamoulis and the Brick Marketing team!”

– Craig Raubenheimer, President, Roan Solutions, Inc.

"Brick Marketing helped us meet our goals"

“We turned to Brick Marketing to assist in driving traffic to our website and we weren’t disappointed. The flexible approach of the SEO firm Brick Marketing helped us meet our goals, drive traffic to our website, and increase the number of calls we received regarding our services. Thank you!”

– Ken Burt, Marketing Manager Affiliated Physicians

"Brick Marketing is simply the best."

“After struggling for years to find the right SEO firm, it was a breath of fresh air to discover Brick Marketing. On my initial call with Brick Marketing President, Nick Stamoulis, it was immediately obvious that he genuinely cared about helping our company, not just bringing another client on board. Since then, their SEO work with us has been fabulous. Our dedicated SEO Specialist, alwyas takes the time to explain every step of their efforts (and do so in a way that doesn’t leave me buried in a sea of SEO jargon). In addition to SEO, we also chose Brick Marketing to handle our website migration to WordPress, and once again, couldn’t have been happier with our decision to do so. The Brick Marketing team made the process easy and painless, and made many helpful suggestions to improve our website that we would have never thought of on our own. Brick Marketing is simply the best.”

– Kristen M. Steele, Director of Marketing & Public Relations Bookmasters

"great job with our SEO program"

“The SEO team at Brick Marketing have done a great job with our SEO program. Our overall website visitors are up and we’re seeing traffic for keywords that a year ago weren’t even on our radar. They’ve always been willing to provide valuable input for any project we were working on and recently helped the company launch a brand new website, ensuring that our SEO efforts and value stayed intact.”

– Trish Voskovitch, Sr. Manager, Marketing Programs Enkata

"focused on getting you results"

“Brick Marketing is a no nonsense SEO company focused on getting you results. I really appreciate their patience, insight and going the extra mile to help Gold Lasso better understand the intricacies of the SEO discpline and how we can be more successful with our SEO programs. I would recommend Brick Marketing to any of my clients.”

– Elie Ashery, CEO Gold Lasso

"Brick Marketing has increased our Google traffic by 315.43%"

“Great Results, Responsive Team, Ethical Strategies: The Brick Marketing team has become an invaluable extension of our marketing team, and one that has delivered steady growth from the get-go. The results speak for themselves – over the last two years, Brick Marketing has helped increase our Google traffic by 315.43%. From the solid SEO foundation Brick Marketing built for GrowthForce during our initial onboarding, to our ongoing daily/weekly tasks and our monthly analytics and check in calls, our Brick team keeps us on track and up to date. They take the headache out of SEO so we don’t ever have to spend time in the weeds learning about the latest rules or SEO challenges, and they are quick to answer any of our questions.”

– Kelly Boros, Marketing & Communications Manager GrowthForce

"professional, timely, thorough"

“After searching extensively for a firm to aid in ramping up our Social Media efforts we choose Brick Marketing and have never looked back – plus, enlisted their services for SEO and SEM. Nick Stamoulis and his Brick Marketing team are professional, timely, thorough and take the time to work through and explain each task step by step. In my experience in working with many outside agencies who over-promise and under-communicate, I can truly state that Brick Marketing is levels above all others and vested in our relationship. We feel they are not just a consultant, but an integral part of our team.”

– Jodi Murphy Director of Marketing, SportsSignup

"increased our search engine traffic"

“We engaged Brick Marketing for SEO related activities for our website and they did a fantastic job in assessing our website and finding out what was needed to optimize content and improve search engine traffic. In a short span, they improved the quality of in-bound links and increased our search engine traffic by over 100%. Additionally, they also trained our team in SEO techniques and kept us up to date with the changes brought in by Penguin/Panda updates. I highly recommend Brick Marketing for any SEO related projects.”

– Navdeep Sidhu, Director – B2B Product Marketing

Contact Us about brick marketing Industries We Serve Case Studies

Need Assistance? Please Contact Us Below: