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Latest Posts

SEO Terms Every Website Owner Needs to Know

Written by Nick Stamoulis

Talking about SEO involves throwing out a lot of terminology that can be very confusing for website owners looking to try their hand at doing a little DIY SEO. There is plenty of information available designed to help you through the process, but without a good grasp of the vocabulary it’s like tr...

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Stay Away From Black Hat SEO

Written by Nick Stamoulis

Remember when you were in 5th grade and Officer Friendly taught you just to say “No!” Well, the same rule applies when it comes to black hat SEO techniques. Just don’t do it! A “black hat” technique is anything designed to trick the search engines to artificially boost you rankings. This c...

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How Bounce Rate Relates to SEO

Written by Nick Stamoulis

Bounce rate, or the percentage of visitors that enter a site and leave without viewing other pages on the site, is a search engine ranking factor. The search engines want good sites to rank highly. If people don’t spend much time clicking around on a site it could mean that the site isn’t of goo...

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Don’t Rush Your SEO

Written by Nick Stamoulis

A few weeks ago, SearchEngineWatch.com author John Lynch published a post entitled “4 Reasons Why SEO is Underfunded,” discussing the reasons why SEO doesn’t always get the money (and subsequently the time and effort) it takes to run a successful SEO campaign. I think it is important to mentio...

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Don’t Forget about LinkedIn!

Written by Nick Stamoulis

When it comes to the social media networking world, Facebook and Twitter seem to get a lot of attention and are often considered the heavy hitters in the industry. However, LinkedIn is another important social media tool that is often overlooked. Unlike Facebook and Twitter, LinkedIn was created wit...

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Your Website Visitors First, SEO Second!

Written by Nick Stamoulis

If you want your website to be a success, you have to know something about SEO. Part of this involves getting in the minds of the people who will actually come to your site. A lot of times it’s hard to think of yourself as a user and not a webmaster, but it’s something you have to do if you want...

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White Hat SEO Information to Know

Written by Nick Stamoulis

To be a successful site on the web, you have to play by the rules. Countless people out there aim for sneaky search engine marketing that they think will increase their traffic and page rank. What ends up happening is they get reported, red flagged and eventually removed from a search engine entirel...

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Finding the Keyword Sweet Spot

Written by Nick Stamoulis

Keywords determine who will find your website, search engine spiders and human users alike. Your audience uses keywords to search for what your company offers and hopefully your other well-planned SEO efforts (link building, on-site optimization, relevant content and more) are placing your various l...

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Learning from Your Search Engine Marketing Mistakes

Written by Nick Stamoulis

If you are a website owner, you know the importance of traffic. For the most part, traffic comes from proper search engine optimization. If you use SEO well in your marketing, you will see a significant change in the amount of people that come to your site in comparison to times when you don’t use...

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Meta Tags, Yes They Are Important

Written by Nick Stamoulis

If you are reading this blog it’s likely that you already know what meta tags are. But for those that don’t, it is the HTML code that contains information that describes your webpage. Even though the meta tags don’t affect the actual content on your page, they are still an important part of bu...

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Patience Is A Necessity When It Comes To SEO!

Written by Nick Stamoulis

Once you have decided to implement a search engine optimization campaign, it’s important to understand that the desired outcome may not come for months, sometimes many months. Even if you have done everything correctly you aren’t going to get instant results. You need to understand that it takes...

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Getting Through the Hard Times of SEO

Written by Nick Stamoulis

Let’s face it: search engine optimization is the biggest pain of owning an online business. It would be great if you could just put your site on the web and have people come to it. As we all know though, that’s far from what happens. Instead, you go through trial after trial, trying to find the ...

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Don’t Rush Your Search Engine Optimization

Written by Nick Stamoulis

It is important to understand that search engine optimization needs to viewed like a planted seed. You plant, you water and things grow…slowly. That doesn’t mean that certain things can’t or won’t occur quicker, but over all you have to be willing to be patient when you start marketing your ...

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