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	<title>Internet, Web and Online Marketing Blog by Brick Marketing</title>
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		<title>Evergreen Content Provides Lasting SEO Value</title>
		<link>http://www.brickmarketing.com/blog/evergreen-content-value.htm</link>
		<comments>http://www.brickmarketing.com/blog/evergreen-content-value.htm#comments</comments>
		<pubDate>Fri, 24 May 2013 10:15:54 +0000</pubDate>
		<dc:creator>Nick Stamoulis</dc:creator>
				<category><![CDATA[Content Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=7635</guid>
		<description><![CDATA[For year two of their B2B SEO strategy, I recommended that one of my clients invest more in content marketing. We had been trying to get a steady stream of content going live on their blog for some time but internal red tape and the review process meant that it usually took 2-3 weeks (if [...]]]></description>
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		<title>How to Keep Your Anchor Text Linking Safe</title>
		<link>http://www.brickmarketing.com/blog/anchor-text-linking.htm</link>
		<comments>http://www.brickmarketing.com/blog/anchor-text-linking.htm#comments</comments>
		<pubDate>Fri, 24 May 2013 10:00:26 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[Link Building]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8194</guid>
		<description><![CDATA[Content has become an essential part of SEO. Content is what gets indexed and found by the search engines. It also helps to build an inbound link portfolio. Content that includes links that is shared on other sites gets an inbound link from that site and can also help to generate traffic. In the wake [...]]]></description>
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		<title>Purpose-Driven Content Marketing Basics</title>
		<link>http://www.brickmarketing.com/blog/content-marketing-basics.htm</link>
		<comments>http://www.brickmarketing.com/blog/content-marketing-basics.htm#comments</comments>
		<pubDate>Fri, 24 May 2013 08:00:23 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[Content Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8312</guid>
		<description><![CDATA[This is a guest post by Steve Klinghoffer of WPI Communications, Inc. All writing requires two components: an audience and a purpose. A writer who forgets or confuses one of those two elements runs the risk of boring or outright alienating a reader. When creating content, it is important not only to create a large [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why SEO is Slow</title>
		<link>http://www.brickmarketing.com/blog/seo-is-slow.htm</link>
		<comments>http://www.brickmarketing.com/blog/seo-is-slow.htm#comments</comments>
		<pubDate>Thu, 23 May 2013 11:00:33 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8187</guid>
		<description><![CDATA[One of the most important points that we try to make to prospective SEO clients is that SEO is a slow process. It’s not the kind of marketing tactic that’s going to have immediate results or a quick ROI. The complete opposite is true. In fact, it can take many months or possibly even years [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/seo-is-slow.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blog Posts to Read for May 23, 2013</title>
		<link>http://www.brickmarketing.com/blog/blog-posts-to-read-52313.htm</link>
		<comments>http://www.brickmarketing.com/blog/blog-posts-to-read-52313.htm#comments</comments>
		<pubDate>Thu, 23 May 2013 07:00:00 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8300</guid>
		<description><![CDATA[Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! 5 Ways to Bond with Your Blog’s Audience By: Henneke of Copyblogger 5 tips to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Stop Expecting Instant SEO Success!</title>
		<link>http://www.brickmarketing.com/blog/instant-seo-success.htm</link>
		<comments>http://www.brickmarketing.com/blog/instant-seo-success.htm#comments</comments>
		<pubDate>Wed, 22 May 2013 10:45:54 +0000</pubDate>
		<dc:creator>Shawna Wright</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=7623</guid>
		<description><![CDATA[When it comes to SEO success site owners have to be patient. As frustrating as it is to hear, SEO is a long term process that builds on itself over time. Momentum doesn’t come quick or easy but you have to remember that every little win each month (a few extra visitors, new keywords or [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/instant-seo-success.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Should Dictate Your B2B Content Strategy?</title>
		<link>http://www.brickmarketing.com/blog/b2b-content-strategy.htm</link>
		<comments>http://www.brickmarketing.com/blog/b2b-content-strategy.htm#comments</comments>
		<pubDate>Wed, 22 May 2013 10:30:01 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[B2B SEO Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8176</guid>
		<description><![CDATA[In order to market your business properly online today it’s necessary to be creating quality content on a regular basis. In addition to helping your search and social visibility, the purpose of this content is to share your expertise in a specific industry in order to gain trust among target audience members. Content is especially [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Interview with Nathan Safran of Conductor, Inc.</title>
		<link>http://www.brickmarketing.com/blog/nathan-safran.htm</link>
		<comments>http://www.brickmarketing.com/blog/nathan-safran.htm#comments</comments>
		<pubDate>Tue, 21 May 2013 10:50:29 +0000</pubDate>
		<dc:creator>Nick Stamoulis</dc:creator>
				<category><![CDATA[Expert Interviews]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=7905</guid>
		<description><![CDATA[Recently I had the chance to interview Nathan Safran. Nathan is Director of Research at Conductor, Inc, an SEO technology company in New York, authoring insightful research on trends in the natural search industry. He is a monthly columnist at SearchEngineLand and Search Engine Watch and a a former Analyst at Forrester Research. Nathan has [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is the Focus of Your Website?</title>
		<link>http://www.brickmarketing.com/blog/focus-of-website.htm</link>
		<comments>http://www.brickmarketing.com/blog/focus-of-website.htm#comments</comments>
		<pubDate>Tue, 21 May 2013 10:45:02 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8166</guid>
		<description><![CDATA[When a prospective SEO client fills out a lead form or calls in to inquire about our services the first thing that we do is take a look at their website. Obviously we want to know what we might be dealing with. The first question that we hope the website will answer is, “what do [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/focus-of-website.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What&#8217;s New in SEO for May 21, 2013</title>
		<link>http://www.brickmarketing.com/blog/new-in-seo-for-52113.htm</link>
		<comments>http://www.brickmarketing.com/blog/new-in-seo-for-52113.htm#comments</comments>
		<pubDate>Tue, 21 May 2013 07:00:16 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[SEO News]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8277</guid>
		<description><![CDATA[We have compiled the latest news and updates from the big three, Google, Bing, and Yahoo as it relates to SEO and the search engines overall. WHAT&#8217;S NEW THIS WEEK WITH GOOGLE: A Multi-Screen and Conversational Search Experience Google previewed what this conversational experience will look like in Chrome on your desktops and laptops, taking [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/new-in-seo-for-52113.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Improve a Blog Post for SEO</title>
		<link>http://www.brickmarketing.com/blog/improve-blog-post.htm</link>
		<comments>http://www.brickmarketing.com/blog/improve-blog-post.htm#comments</comments>
		<pubDate>Mon, 20 May 2013 12:00:06 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8148</guid>
		<description><![CDATA[There are many reasons to create and maintain an active blog on your business website. It serves as an additional resource and source of information for website visitors. It helps to display the authority and knowledge that you have on a specific topic. It also is beneficial for SEO reasons. The search engines prefer websites [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/improve-blog-post.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Real Connections Through B2B Social Media Take Time</title>
		<link>http://www.brickmarketing.com/blog/connections-b2b-social-media.htm</link>
		<comments>http://www.brickmarketing.com/blog/connections-b2b-social-media.htm#comments</comments>
		<pubDate>Mon, 20 May 2013 10:40:53 +0000</pubDate>
		<dc:creator>Nick Stamoulis</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=7598</guid>
		<description><![CDATA[Here’s a question for all the B2B marketers out there—when you attend a tradeshow and hand someone your business card do you expect that person to become a customer right then and there? In the next 24 hours? In the next 24 days? Probably not. You understand that connecting with prospects, leads, and potential customers [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/connections-b2b-social-media.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ways to Incorporate Video into a B2B SEO Campaign</title>
		<link>http://www.brickmarketing.com/blog/b2b-video.htm</link>
		<comments>http://www.brickmarketing.com/blog/b2b-video.htm#comments</comments>
		<pubDate>Mon, 20 May 2013 10:00:00 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[B2B SEO Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8135</guid>
		<description><![CDATA[A B2B SEO strategy relies on content. This is nothing new. Content is what informs target audience members and encourages B2B decision makers to select the product or service that you provide. It’s also what attracts the attention of the search engine spiders, improving your overall footprint online. When B2B marketers set out to create [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/b2b-video.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>B2Bs, Who Is Your Biggest Competition Online?</title>
		<link>http://www.brickmarketing.com/blog/b2b-competition-online.htm</link>
		<comments>http://www.brickmarketing.com/blog/b2b-competition-online.htm#comments</comments>
		<pubDate>Fri, 17 May 2013 10:28:32 +0000</pubDate>
		<dc:creator>Nick Stamoulis</dc:creator>
				<category><![CDATA[B2B SEO Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=7576</guid>
		<description><![CDATA[Let’s start with a very basic marketing question that I’m sure most B2B marketers can answer—what other companies are your biggest competition offline? Who are you neck and neck with when it comes to reaching your target audience? Next marketing 101 question—are those brands the same as your biggest competitors online? Many B2B businesses have [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/b2b-competition-online.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Press Release Distribution Helps SEO</title>
		<link>http://www.brickmarketing.com/blog/press-release-distribution.htm</link>
		<comments>http://www.brickmarketing.com/blog/press-release-distribution.htm#comments</comments>
		<pubDate>Fri, 17 May 2013 10:25:40 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8125</guid>
		<description><![CDATA[Online press release distribution has long been a staple of an SEO campaign. We use it as a part of our own link building efforts and for our clients. Writing a press release and submitting it through a paid distribution service provides an opportunity to publish branded content that includes links back to your web [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/press-release-distribution.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Reasons to Keep B2B SEO Content Evergreen</title>
		<link>http://www.brickmarketing.com/blog/b2b-seo-content.htm</link>
		<comments>http://www.brickmarketing.com/blog/b2b-seo-content.htm#comments</comments>
		<pubDate>Thu, 16 May 2013 11:00:53 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[B2B SEO Marketing]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8078</guid>
		<description><![CDATA[A B2B SEO campaign is nothing today without a strong content marketing component. Content is required because it’s essentially what can be optimized and then found in various outlets online, including within the search engines. B2B online marketing content can take many formats and the primary purpose should always be to inform target audience members [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/b2b-seo-content.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blog Posts to Read for May 16, 2013</title>
		<link>http://www.brickmarketing.com/blog/blog-posts-to-read-51613.htm</link>
		<comments>http://www.brickmarketing.com/blog/blog-posts-to-read-51613.htm#comments</comments>
		<pubDate>Thu, 16 May 2013 07:00:45 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[SEO News]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8245</guid>
		<description><![CDATA[Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! For Better Or Worse, A Lot Of Change Is Coming To Google SEO By: Chris [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/blog-posts-to-read-51613.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Make Sure Your SEO Lines Up with Searcher Behavior</title>
		<link>http://www.brickmarketing.com/blog/searcher-behavior.htm</link>
		<comments>http://www.brickmarketing.com/blog/searcher-behavior.htm#comments</comments>
		<pubDate>Wed, 15 May 2013 11:31:29 +0000</pubDate>
		<dc:creator>Nick Stamoulis</dc:creator>
				<category><![CDATA[Keyword Research]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=7553</guid>
		<description><![CDATA[A common mistake I see many new-to-SEO site owners and marketing managers make is that they assume they know how their target audience is searching for their products and services. When you’re conducting your keyword research you have to keep an open mind about what kind of search terms are going to be the best [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/searcher-behavior.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Understanding Google Penalties: Penguin 2.0 Is Coming</title>
		<link>http://www.brickmarketing.com/blog/understanding-google-penalties.htm</link>
		<comments>http://www.brickmarketing.com/blog/understanding-google-penalties.htm#comments</comments>
		<pubDate>Wed, 15 May 2013 11:00:44 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8215</guid>
		<description><![CDATA[Word on the street is that Penguin 2.0 will be coming to a Google organic search result near you very shortly. If you aren’t familiar with the Google Penguin algorithm update, it was first launched in the spring of 2012 and targeted websites that were using low quality (spammy) link building tactics. According to Matt [...]]]></description>
		<wfw:commentRss>http://www.brickmarketing.com/blog/understanding-google-penalties.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>XML Sitemaps and SEO</title>
		<link>http://www.brickmarketing.com/blog/xml-sitemaps-seo.htm</link>
		<comments>http://www.brickmarketing.com/blog/xml-sitemaps-seo.htm#comments</comments>
		<pubDate>Wed, 15 May 2013 07:00:14 +0000</pubDate>
		<dc:creator>Brick Marketing</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.brickmarketing.com/blog/?p=8219</guid>
		<description><![CDATA[In this week’s SEO video lesson, Nick Stamoulis explains how XML Sitemaps improve SEO and how you can make one for your site. An XML Sitemap is a directory that makes it possible for the search engine spiders to find and index every page of your website. You’ll want to create an XML Sitemap when [...]]]></description>
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